SIRUP has been appointed to be a part of Sapporo Beer Ltd.’s limited-edition “Sapporo Black Label Draft Beer ‘Together, with ☆ Stars. DISCOVER STAR BEATS’ Campaign”, held from Monday, June 22nd to Friday, September 4th. This campaign will challenge you to play a relaxing smartphone game that lets you enjoy the world’s starry skies, and use the points gained through clearing stages in the game to win prizes like “Black Label original wireless earphones”.
In the game, the three songs played with the starry sky are “Ready For You (Slom Remix)” (A new remix by Korean producer Slom of “Ready For You” from SIRUP’s latest EP “CIY” which was released in March), and two other tracks “Orbit” and “Shine on you”, produced by from labelmates Mori Zentaro and Chocoholic, featuring SIRUP’s relaxing and enveloping vocals. Each song is inspired by starry skies in different places around the world.
We hope you can spend a relaxing moment with some Black Label beer, while listening to the original collaboration songs only available only here in this campaign.
Since Sapporo’s Black Label is a product I drink on a regular basis, it was a huge honor to be able to work together on this very exciting and creative project!
I thought it was really wonderful how the game allowed people to be able to experience a “starry sky”, even in times like these when we can’t easily go out as we’d like.
There aren’t too many opportunities when you get the opportunity to listen to separate components of a song, so I think it’s a valuable experience to be able to enjoy both a starry sky as well as music in the comfort of your own home.
It was very meaningful and rewarding to be able to create something like this for someone else to enjoy, and it was also a lot of fun to work on.
With a toast at the end of a workday or day where you deserve a reward, enjoy a relaxing healing experience that you can’t experience in your everyday life!
<Campaign Details>
By purchasing the special design campaign cans of Sapporo Black Label Draft Beer, sold only at convenience stores*, and accessing the website from the QR code printed on the exclusive entry sticker, users will be able to play the original game. You can enter to win prizes by using the points earned through clearing the game, and 1000 winners will win a “350ml Black Label six pack” and 300 winners will win a set of “Black Label original wireless earphones”. The game involves finding three dazzling stars from the world’s starry skies, the melody layering each time a star is found, allowing you to listen to the completed version of SIRUP’s original collaboration song.
*The special design campaign cans will be available in stores after June 22 (Monday) in limited quantities.
Campaign period:
Monday, June 22nd, 2020 ~ Friday, September 4th, 2020
Applicable Products:
Sapporo Black Label Draft Beer special campaign design cans (350ml and 500ml) cans sold exclusively at convenience stores
*Only products with the campaign sticker are subject.
*Products that do not have the campaign sticker attached are not eligible for this campaign.
How to enter:
You can only apply for this campaign from your smartphone.
(1) Access the campaign website
Access from your smartphone with the 2D code printed on the second layer of the special entry sticker, or access from the link (https://tscp.c-kurolabel.jp).
(2) Participate in the game
After agreeing to the entry requirements, please enter the 10-digit serial number printed on the second layer of the special entry sticker to participate in the game.
Each time you complete the game, you will earn one point.
(3) Choose a prize and enter
Campaign Prizes
Enter with 1 point: Sapporo Black Label Draft Beer 350ml 6-can pack (1000 winners)
Enter with 3 points: Black Label Original Wireless Earphones (300 winners)
Sapporo Black Label Draft Beer “Together, with ☆ Stars. DISCOVER STAR BEATS” Special Campaign Site