SIRUP and “HOTEL SHE,” a social hotel based in Osaka and Kyoto, have launched a full-scale collaboration project, in cooperation with independent artist support organization “SustAim”, founded by producer and DJ starRo and music agent Daniel Takeda.
As part one of the project, a collaboration merchandise collection featuring SIRUP’s new single “HOPELESS ROMANTIC” will be launched on July 6th (Monday). The collection, featuring key chains and T-shirts (2 designs each) will be sold on the EC site “boy meets she,” (at https://boymeetsshe.shop/), and will be available built-to-order and limited quantity.
The 2 designs for the T-shirts were inspired by the cover art of “HOPELESS ROMANTIC”, and include an illustration of a hotel door, depicting doors that lead to two hotel rooms, “HOPELESS” and “ROMANTIC”.
The 2 designs for the key chains were inspired by the concept of a “HOPELESS ROMANTIC” themed, classic and simple hotel key.
Both products are only available for a limited time and quantity, so be sure to check them out!
10% of the proceeds from the key chains will be donated to “HOTEL SHE/LTER” to cover the cost for those who feel unsafe at home and choose to stay at the shelter.
10% of the proceeds from the T-shirts will be donated to support the Black Lives Matter movement that originated in the United States. In order to empower the future generation of young women and minority communities, donations will be made to The Loveland Foundation, a non-profit organization that supports Black women and girls to receive therapy support, primarily mental health therapy. Through collaborative resources and programs, The Foundation brings opportunity and healing to communities of color.
We strongly believe that donations and social activism should not be a one time effort, and requires ongoing action and vocalization to make substantial change. If you would like to support us in this movement, please don’t feel limited to purchasing our charity products, and also consider donating to or learning about the following organizations. We hope that this project will encourage you to do your own research on any social issues presented to you, and to continue educating yourself in order to stay aware.
(1) The Loveland Foundation
The Loveland Foundation was established in 2018 by Rachel Cargle in response to her widely successful birthday wish fundraiser, Therapy for Black Women and Girls. The foundation provides opportunities for Black women and girls to receive therapy support, primarily mental health therapy. Through collaborative resources and programs, The Foundation brings opportunity and healing to communities of color.
(2) Women for Political Change
A non-profit organization that began as a youth group at the University of Minnesota. Women for Political Change (WFPC) holistically invests in the leadership and political power of young women and trans & non-binary individuals throughout Minnesota. . By investing in young people and creating alternative spaces for community education & healing, they are challenging these systems of oppression and shifting the face of power within public and political leadership.
(3) Know Your Rights Camp
Know Your Rights Camp is a free campaign founded by Colin Kaepernick to raise awareness on higher education, self empowerment, and instructions on how to properly interact with law enforcement in various scenarios. Their mission is to advance the liberation and well-being of Black and Brown communities through education, self-empowerment, mass-mobilization and the creation of new systems that elevate the next generation of change leaders.
In addition to providing resources for the Black Lives Matter movement, this collection of carrds show links to donations, education resources and support organizations regarding issues and crises happening all over the world, as well as providing resources for mental health support.
Items : (Each purchase will also receive a set of two stickers that resemble hotel door hangers.)
1) T-shirts with back prints (2 colors, both free size): ¥7,700 each (including tax, limited quantity: 200 each)
2) Keychains (2 types): ¥3,300 each (including tax, limited quantity : 100 each)
Online shop：”boy meets she,” （https://boymeetsshe.shop/）
Order period: Monday, July 6th, 20:00 ~ Sunday, July 12th, 23:59
*HOTEL SHE, plans to make announcements when orders become available on their social media and LINE@ (https://line.me/R/ti/p/%2540091xppom).
*The photos are for illustrative purposes only. Final products may be slightly different.
*Purchase is limited to one item per person.
*Since there is a limit to the amount of production, a maximum purchase limit has been set. In the event that the purchase limit is reached, the order will be terminated at that point. In that case, we will consider launching a second part to the project, and will make a detailed announcement later.
*Please allow one to one and a half months for the item to be shipped due to the nature of the built-to-made products.
(1) T-shirts (2 designs) : Inspired by the “HOPELESS ROMANTIC” cover art of “HOPELESS ROMANTIC”, and include an illustration of a hotel door, depicting doors that lead to two hotel rooms, “HOPELESS” and “ROMANTIC”. Which one would you choose to enter?
(2) Keychains (2 designs) : Inspired by the concept of a “HOPELESS ROMANTIC” themed, classic and simple hotel key.
(3) Stickers (2 per order) : Two stickers are enclosed with all purchases. Inspired by the lyrics “I’m a HOPELESS ROMANTIC”, the stickers are designed to look like hotel hangers. One is left empty to freely write any message you prefer, and the other includes a printed version of the words “HOPELESS ROMANTIC” handwritten by SIRUP himself.
Background of the Collaboration
This collaboration came together through SIRUP strongly resonating with the actions and values proposed by “HOTEL SHE/LTER”, created by corporations affiliated with “HOTEL SHE,” which aims to utilise hotels in an age of COVID-19. In May, SIRUP announced that he would donate a portion of the proceeds from the sales of his original denim shirts sold in collaboration with “SYU.HOMME/FEMM” to “HOTEL SHE/LTER”, and also created an original playlist for the shelter. In this day and age when social issues tend to be approached in a superficial way, we strongly believe that what truly matters is to keep educating ourselves and make continuous, tangible efforts and actions. “HOTEL SHE,” plans to keep taking these actions by continuously involving various artists in the future, to create collaboration goods and work on projects together.